#01 Sales Automation n8n + OpenAI

AI Lead Qualification Engine

Automatically qualifies every inbound lead using OpenAI's GPT-4o, scoring them on the BANT framework (Budget, Authority, Need, Timeline) and routing hot leads to your sales rep in under 6 seconds — before your competitors even open their inbox.

ROI~15h/week saved
Setup Time~45 minutes
Platformn8n + OpenAI
CategorySales Automation
Typeform / Webflow Form
        ↓
   n8n Webhook
        ↓
 OpenAI BANT Scorer
 (composite 1–10 score)
        ↓
  Route by Segment
 ┌──────┼──────┐
HOT   WARM   COLD
 ↓      ↓      ↓
Slack  Sheets  Nurture
Alert   Log   Sequence
NodePurpose
WebhookReceives form submission
Code (Sanitize)Maps field refs, validates data
OpenAI ChatBANT scoring with JSON output
SwitchRoutes HOT / WARM / COLD / ERROR
SlackInstant rep notification for HOT leads
Google SheetsCRM log for all leads
HTTP Request (Resend)2-min follow-up email to lead
AI Prompt (copy-paste ready)
You are a B2B Revenue Operations analyst. Score this lead using BANT.

Output ONLY valid JSON:
{
  "score": <1.0-10.0>,
  "segment": "HOT|WARM|COLD",
  "bant": { "budget": <1-10>, "authority": <1-10>, "need": <1-10>, "timeline": <1-10> },
  "reasoning": "One sentence per dimension, separated by |",
  "suggested_action": "Specific next step for the sales rep."
}
BeforeAfter
47 min median response< 6 seconds
Manual review per lead0 human minutes
No scoring consistency99.5% uptime, same rubric every time
$18,000/mo SDR cost (10k leads)$0.40/mo AI cost
OPENAI_API_KEY Your OpenAI API key
FIELD_REFS Your Typeform field reference IDs
SLACK_CHANNEL e.g. #hot-leads
GOOGLE_SHEET_ID Your CRM Google Sheet ID
RESEND_API_KEY For automated follow-up email
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